Team up with BOLD VAN and enhance your SaaS offerings, provide reliable network connectivity for your clients, and solidify your position as a comprehensive solution provider in the market.
Calling all SaaS trailblazers! If you're part of a Software as a Service (SaaS) company, you're already familiar with the exhilarating highs and nerve-wracking lows of navigating the ever-evolving tech landscape.
But what if I told you there's a way to elevate your offerings? BOLD VAN wants to be your trusted partner in seamlessly integrating a value-added network (VAN) solution into your SaaS arsenal. Picture this: by teaming up with BOLD VAN, you can enhance your service offerings, provide reliable network connectivity for your clients, and solidify your position as a comprehensive solution provider in the market.
Before delving into the intricacies of SaaS evolution and its impact on your industry, let's take a moment to revisit what exactly Software as a Service entails.
SaaS is a bit of a software nomad, floating effortlessly in the cloud, untethered by the constraints of physical devices. These third-party applications are accessible to all with just a click and an internet connection, and operate on a pay-as-you-go model.
Most people are SaaS aficionados without even realizing it — through jotting down notes on Google Docs, binging shows on Netflix, or using tools like Slack, Salesforce, or Asana.
As a SaaS provider navigating the waves of technological evolution, you've likely witnessed the dizzying highs and unexpected pitfalls of the subscription model firsthand.
A recent Harvard Business Review article by Frank V. Cespedes and Jacco van der Kooij, titled “The Rebirth of Software as a Service,” is a comprehensive overview of SaaS history, growth, fall, and current status. The authors shared compelling statistics: from 2012 to 2018, subscription businesses witnessed exponential growth, outpacing S&P-500 companies by fivefold. The onset of the Covid-19 pandemic in 2020 further propelled the upward trajectory of SaaS offerings, particularly as firms ventured into enterprise markets. Yet, this surge also unveiled vulnerabilities within the subscription model, leading to a significant downturn in 2022.
How significant? According to the 2022 SaaS Benchmarks Report by OpenView, in April 2022, fast-growing SaaS companies’ valuations dropped from 46 times their last 12 months (LTM) revenue to being valued at just 11 times their LTM revenue. The drop in valuation suggests a shift in market sentiment, with investors becoming less optimistic about the future growth prospects of these companies or potentially reevaluating the sustainability of their business models.
Despite the setbacks, Cespedes and Jacco van der Kooij say the subscription model still is very much alive. “In fact, informed by an understanding of the model’s core dynamics and the lessons of the SaaS crash, its best days are ahead,” they write. However, to navigate the evolving landscape, SaaS companies must shift their approach. Emphasizing quality over quantity in lead generation, understanding the intricacies of customer success versus service, and prioritizing sustainable growth over scalable expansion are pivotal principles for steering the course toward enduring success in the subscription realm. (You can read the full article here.)
One strategic approach for SaaS companies to bolster their growth is by prioritizing top-notch customer service. When clients require a host or network to complement their SaaS offerings, partnering with a trusted value-added network (VAN) solution like ours can provide an integrated and seamless experience. By teaming up with BOLD VAN, you can extend the service offerings to include reliable network connectivity, setting your SaaS apart from the rest.
Here’s what you can expect from BOLD VAN.
Time is money. By teaming up with BOLD VAN, you can expedite the integration process for your clients. Our advanced infrastructure and reliable network ensure swift and secure data transfer, minimizing disruptions and maximizing efficiency in your clients' operations.
If your client needs an Electronic Data Interchange (EDI) solution, or is looking for a deep savings, we can step in here as well. At BOLD VAN, we empower users to conduct EDI seamlessly using various methods, including cloud-based solutions and standard protocols like AS2. Our extensive network enables global connectivity, ensuring effective communication with trading partners worldwide.
Your clients rely on your expertise and support throughout their SaaS journey. By partnering with BOLD VAN, you can extend that support even further. Our dedicated team provides round-the-clock assistance, addressing any VAN-related issues promptly and efficiently.
Cost-effectiveness is key in today's competitive landscape. Our Trading Partner Pricing model revolutionizes traditional pricing structures, offering up to 80% savings on monthly EDI costs compared to conventional models. By adopting a per-partner charging structure, we make VAN connectivity more affordable and predictable, enabling businesses to allocate resources strategically.
BOLD VAN is committed to empowering businesses to thrive in today's competitive landscape. Our expertise and dedication to customer satisfaction ensure that your clients' VAN needs are met with excellence. Why not give us a call? (844) 265-3777
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